Education:
1
Bachelor’s degree
Samara State University of Economics Specialization: Service
Year: 2012
2
Master’s degree
Samara State University of Economics Field of study: Commercial Activities in the Market of Goods and Services
Year: 2014
3
Postgraduate studies (PhD program)
Samara State University of Economics Field of study: Economics and National Economy Management
Year: 2017
Lecturer and seminar instructor:
1
The Role of Branding in Business
Fundamentals, Principles, and Real Cases of Building a Strong Brand
2
Advertising in Commercial Activities
Offline and Online Campaigns: Strategies, Mechanics, and Directions
3
Marketing
Strategies, Promotion Tools, and Performance Analysis
4
Competitiveness of Enterprises
Methods for Enhancing Competitive Advantages and Developing Unique Selling Propositions (USPs), with Case Studies
5
Social Media Management
Content Strategy Development, Analytics, and a Proprietary Management System
Corporate Training Programs for Commercial Organizations:
01
"Building a Brand Platform on Social Media"
02
"Interactive Engagement on Social Media"
03
"Targeted Advertising"
04
"Fundamentals of Retargeted Advertising"
05
"Competitiveness of Enterprises on Social Media"
06
"Howe generational theory in Economics"
07
"The Challenges of Defining 'Marketing'"
08
"Mass Consciousness Theory in Social Media"
09
"Business from Scratch"
Tenders and Commercial Inquiries:
Tatneft-URS
{1} Marketing Analysis of Food Service Enterprises
Banque Société Générale
{2} Call center staff training
Surgut State University (SurGU)
{3} Info Session for Students Majoring in Marketing and PR
Murmansk city
{4} Coordination of the Rebranding of the City of Murmansk
Dobrolyubov Library (Dobrolyubovka)
{5} Marketing Research of the Competitive Environment, Interviews with the Ministry of Culture of Russia
Ministry of Economic Development of the Russian Federation
{6} Consultation on the Promotion of the Executive MBA Program
SamSMU
{7} Admission Campaign Promotion Strategy
RANEPA
{8} Series of Consultations and Offline Meetings on Branding
Artek
{9} Support for the Filming Process of Educational Courses
GosNII GA
{10} Preparation of Technical Specifications for Video Production for the Ministry of Defense of Russia
Syzran city
{11} Research Aimed at Developing the Tourism Potential of the City of Syzran
