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Setting up advertising for an online furniture store

COZY LOGIC

COZY LOGIC
Our Client
Cozy Logic is an online store selling universal cabinet furniture for home and commercial premises. We have our own production and courier delivery line.
What was originally planned:
The site of the company
Previous creatives
Services
Creative development
Setting up targeted advertising
Setting up advertising in Yandex.Direct
The date
2023
Main task: conduct an advertising campaign to increase website traffic and sales.
The store's source of sales was the company's website. Advertising was carried out using targeting and Yandex.Direct.

Objective: increase website traffic and increase sales

#Services #Targeting #Sales #Advertising #YandexDirect
We analyzed the needs of the target audience, took into account the marketing of past campaigns and created a series of attractive banners for each product category.
Objective: increase website traffic and increase sales
#ADVERTISING
#ADVERTISING
The main idea of the banners was to show not just the furniture frame, but to give the buyer an idea of a cozy bedroom, an integrated approach to the interior, and to support these offers with catchy creative slogans.

Results for a month of work:

+ 256%
256% increase in website traffic
+ 3 144
unique visitors to the VKontakte group
Х2
increase in sales from 3 to 6 million rubles.

Advertising layouts

Was
Was
Now
Now
Now
Now
Now
Now

01
Doubled sales
02
We received new clients and expanded our database
03
Received great coverage and increased awareness
04
Increased share in the cabinet furniture market
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